Bachelor of Commerce
I’m a Lead UX Designer with around 15+ years of experience shaping intuitive and high-performing digital experiences for global brands.
My design journey has taken me across disciplines from branding, web, and mobile design to animation and front-end development giving me a holistic understanding of how products come to life.
At Publicis Sapient, I lead UX strategy and experience delivery collaborating closely with cross-functional teams to bridge business goals with user needs. Over the years, I’ve learned that great design isn’t just about visual appeal it’s about clarity, empathy, and creating impact through simplicity.
I’m driven by curiosity, a belief that design is never truly finished, and a constant pursuit to make every product not only usable, but memorable.
Recognised for outstanding performance on the Carnival UK project at Publicis Sapient. My contributions enhanced user experience which improved user satisfaction through noticeable improvements.
Led a team of 10 UX/UI designers for 'Collab-O-Ready,' an internal company initiative earning first runner-up for innovation. Our work was showcased across company forums, highlighting contributions to Publicis Sapient’s innovation culture.
Bachelor of Commerce
Advance Diploma in Multimedia and Information Resource Design
CUA - Certified Usability Analyst training
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Product Design in AI
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